Mobile Shopping Is the New Normal. Mobile marketing is poised for takeoff as smartphone use as a shopping tool increases among consumers, a recent study suggests. According to Baynote’s “2014 Holiday Shopper Survey,” 70% of 2013 holiday shoppers frequently used their mobile device to find a store or information about a store like hours and directions, and 34% used a retailer’s branded mobile app to make a purchase. Read more at dmnews.com.
ICUs Must Combat HAIs with Updated Staffing Guidelines. Hospitals don’t have proper staffing and guidelines to prevent common hospital acquired infections (HAI), especially catheter-associated urinary tract infections (CAUTI), according to a new study in the American Journal of Infection Control. Read more at fiercehealthcare.com.
University of Michigan Students Compete to Conserve Energy. The University of Michigan recently launched its third annual sustainability contest, Earth 911 reported. The so-called Kill-A-Watt program is a month-long competition in which students compete to see which residence hall can foster the greatest reduction in energy consumption. Read more at asumag.com.
Mobile Trends in 2014 and How they Affect Your Bar or Restaurant. Although no one can know for certain what mobile developments will emerge in 2014, one thing is for sure: mobile technology isn’t going away. In fact, in 2014 there are predicted to be over 2 million smartphones globally! What does this mean for your bar or restaurant? Read more at restaurantnews.com.