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Better Business in Lodging

4 Ways Hotels Can Turn Design into Dollars

Posted on September 24, 2018

What do you do when forty percent of the demand for hotel rooms comes from the midscale segment, but your room inventory tends toward upscale travelers? You get daring. You disrupt. And you design a whole new approach to hotels. That’s exactly what Hilton set out to do with its still-new Tru Brand – and […]

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Posted in Lodging | Tagged excitement, hilton. lodging

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